What in the World is the World Expo, Anyway?
The Osaka Edition of World Expo Started, Just four years after the great Expo at Dubai in 2021 (normally the World Expo happen every 5 years but becouse of Covid the Dubai one delayed)
Think of it as a global potluck on steroids. The World Expo, or World’s Fair, has been gathering nations since 1851 to show off their brightest ideas. Every five years, a city throws open its gates for six months of innovation, culture, and, yes, a whole lot of food. This year, Osaka, the “Kitchen of Japan,” is hosting, and the theme is “Designing Future Society for Our Lives.”

https://www.expo2025.or.jp
A Little Brazilian Flashback
Did you know Rio de Janeiro hosted an Expo back in 1922? A hundred years of independence, a dozen countries, and a lasting architectural mark. But let’s get back to Osaka.

Osaka: Where Takoyaki Dreams Come True
Osaka is where Japan goes to eat. Forget your polite Tokyo dining; this is street food heaven. Takoyaki, okonomiyaki, kushikatsu—the names alone sing. It’s the perfect stage for an Expo, a city buzzing with commerce and a culinary spirit that’s downright infectious.

The Economic Feast
28 million visitors are expected. That’s a lot of hungry people. Billions in infrastructure, tourism, and new business—Osaka is about to get a serious glow-up. Not to mention, the Expo is pushing the envelope on green tech, urban planning, and digital health.
Where Ideas Are Served
Expos are where the future gets its first taste. Telephones, the Eiffel Tower, touchscreens—all debuted here. Osaka 2025 is set to tackle sustainable food, AI, and healthcare. Big stuff, served with a side of innovation.
Brazil’s Culinary Ambassador in Dubai
Last Expo in Dubai? Chef G. Thomazini, one of our own, was the culinary director at the Brazil Pavilion, showcasing Brazil’s vibrant flavors to the world. Imagine the caipirinhas!
https://www.expo2020dubai.com/

The Curious Case of Japanese Food in Brazil
Brazil has the largest Japanese population outside Japan. Since the early 1900s, they’ve been blending their culinary traditions with ours, creating something wonderfully unique. São Paulo is a hotspot, with sushi joints and fusion spots galore. Temaki on the street? Hot rolls in every home? It’s a given.

Brazilian Sushi: A Culinary Rebellion
Now, here’s where things get interesting. Brazilian sushi is… well, it’s something else.
A Few Notables
- Feijoada Roll: Brazil’s national dish in a sushi roll. Yes, really.
- Strawberry and Mango Sushi: Cream cheese and sweet sauces. Prepare yourself.
- Doritos and Bacon Sushi: Buffet sushi gone wild.
- Brigadeiro Nigiri: Chocolate truffle sushi. Just let that sink in.
Purists might clutch their pearls, but this is Brazil’s culinary spirit: bold, playful, and unapologetically itself.
The Century-Long Journey
Japanese immigration to Brazil started in 1908. The Kasato Maru arrived, and everything changed. They brought farming techniques, new ingredients, and a whole new way of looking at food.

Farming with Finesse
Japanese-Brazilians revolutionized agriculture with crop rotation, greenhouses, and precision farming. Cities like Lins and Marília became known for their top-notch produce in what they call green belt of farming.
From Daikonto Goya
Daikon radish, shiso, nira, kabocha, goya—these ingredients found a new home in Brazil. São Paulo’s CEAGESP market? Packed with them.

The Bento Box Boom
The bento box, or marmita japonesa, is a Brazilian staple. Balanced, colorful, and affordable. And those school lunches? A nod to Japanese nutritional education.
Brazil and Japan: A Culinary Convergence at Expo 2025
At Osaka 2025, Brazil will be showcasing its biodiversity, sustainable farming, and, of course, its unique culinary fusions. Açaí meets sushi? Why not? It’s a celebration of cross-cultural creativity, just like what we do at our Brazilian Food Cooking School. See you in Osaka—or maybe in our kitchen!
Did you like this post? share it follow us and lets bring Brazilian Cuisine to the world!